The Most Popular Instagram Hashtags

You should never underestimate the importance of the simple Instagram hashtag. It plays an important role in spreading your Instagram spread and it helps you to improve your following.

When simply measuring our research on Instagram usage, we found that 88% of 0f brand posts are on average 12.6% more involved than those without at least one hashtag and at least one hashtag.

People started using hashtags online in 1988 on the site IRC – Internet Relay Chat. Even in that prehistoric internet age, people used hashtags for the same reason they do today – to group news and other content into categories.

Hashtags’ first social media application In October 2007, Nate Ryder from San Diego, California, tagged her social media with #SanDiegoOnFire – informing people about a wildfire that broke out in her local area at the time.

The first site to officially adopt the hashtag in 2009 was Twitter, which means that any tag that starts with # automatically becomes a hyperlink. Long before other networks added support for hashtags on their sites. This includes Instagram, which may have seen the most significant improvement in hashtag usage. Unlike Twitter, where most people recommend not using more than two or three hashtags in a single tweet, Instagram promotes large-scale hashtag usage.

It is common for people to add up to 20 hashtags per post, and many use a maximum of 30 allowed hashtags.

The purpose of using Instagram hashtags

Hashtags are used to help your group content. These can be common hashtags that everyone uses – then you’ve grouped your posts and pictures with others who upload the same content.

Alternatively, many businesses create key hashtags to generate interest and combine posts related to a particular product or campaign.

Most Instagram users want to increase their followers. But there is no point in following someone who has completely different interests to you.

By using hashtags that are relevant to your content, you make your posts available to those interested in the same subject. If they like your posts, they will follow you hoping to see more content on the same topic.

Even if people do not go as far as following you, they may still like your content when they search for a particular hashtag. When you use hashtags, Instagram effectively helps you sort and organize your posts – helping them reach people who respect them.

The 100 Most Popular Instagram Hashtags

Hashtags are used to help your group content. These can be common hashtags that everyone uses – then you’ve grouped your posts and pictures with others who upload the same content. Alternatively, many businesses create key hashtags to generate interest and combine posts related to a particular product or campaign.

Most Instagram users want to increase their followers. But there is no point in following someone who has completely different interests to you. By using hashtags that are relevant to your content, you make your posts available to those interested in the same subject. If they like your posts, they will follow you hoping to see more content on the same topic.

Currently, the 100 most popular Instagram hashtags are as follows:

#love

#instagood

#photooftheday

#fashion

#beautiful

#happy

#cute

#tbt

#like4like

#followme

#picoftheday

#follow

#me

#selfie

#summer

#art

#instadaily

#friends

#repost

#nature

#girl

#fun

#style

#smile

#food

#instalike

#likeforlike

#family

#travel

#fitness

#euro2020

#tagsforlikes

#follow4follow

#nofilter

#life

#beauty

#amazing

#instamood

#igers

#instagram

#photo

#music

#photography

#makeup

#dog

#beach

#sunset

#model

#foodporn

#motivation

#followforfollow

#sky

#lifestyle

#design

#gym

#f4f

#toofunny

#cat

#handmade

#hair

#vscocam

#bestoftheday

#vsco

#funny

#dogsofinstagram

#drawing

#artist

#f4fl

#flowers

#baby

#wedding

#girls

#instapic

#pretty

#photographer

#instafood

#party

#inspiration

#lol

#cool

#workout

#likeforfollow

#swag

#fit

#healthy

#yummy

#blackandwhite

#foodie

#moda

#home

#christmas

#black

#memes

#winter

#pink

#sea

#landscape

#blue

#london

#holiday

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