Digital Marketing Expert India
Passionate Entrepreneur and Digital Marketing Expert since: 2007
Qualification: Masters in Law of Financial Services & Capital Markets from NALSAR University of Law, Hyderabad
Phone: +1 512 222 4214
E-mail: [email protected]
Being a Digital Marketing expert with diverse & creative set of skills, playing key role in promoting the Brand Image through various platforms online, particularly through a well Structured website.
I have good knowledge of all Digital marketing disciplines and tools which include the following few tasks:
- Designing a Brand Identity with a perfect Logo Design, Brochures, Marketing Materials etc.
- Preparing good content that can impress upon the audience mind and help in reaching SEO Goals
- Organic SEO Strategy preparation and analysis
- Setting-up, implementing, and monitoring SEO campaigns
- Working on content marketing campaigns and redefining content writing strategy time to time.
- Making best use of best digital marketing strategy and social media marketing techniques (for traffic, awareness, and sales)
- Setting-up a strong management team with best digital marketing strategies achieving better goals.
- Guiding Management on key decision making with regard to Marketing and Branding Goals.
Digital Marketing Tools
The most important digital marketing channels that can get more business:
- Website Optimization
- Search Engine Optimization
- Search Engine Marketing (includes SEO and PPC advertising)
- Content Writing and Marketing
- Social Media Marketing (Personal Media like Facebook, Instagram and professional platforms like LinkedIn)
- Email Marketing Campaigns
- Affiliate Marketing
- Video Making and Marketing
Depending on the type of website to promote, exploring other social media networks like Twitter, Pinterest, or LinkedIn, and thus is important to have the necessary skills to improvise the process of achieving digital marketing goals.
As a digital marketing expert, its important to know the role of each channel, what it does, and how we use it.
Upgrading skill in the field of Digital Marketing:
- Google keeps on updating its search results and algorithms very frequently and being a digital marketer, we have to keep upgrading our knowledge and skills pertaining to each and ever platform. Facebook is adding/changing new time to time, Instagram adds up new feature very often, LinkedIn created more engaging options like Polls, Slides etc.., Google Ads move towards AI. If we are not up-to date, we can’t stand in the competition.
- The updates that happen in digital marketing industry are quick and unending as the competition increases, as the technology increases, as the user base increases comes new updates from search engines and digital marketing channels.
- The biggest challenge and interesting element of being digital marketing professional is keep learning new things time to time. There is no room for boredom as we keep learning with the time and changes happening around the market trends and search engines.
- If this is something you cannot accept, then becoming a digital marketing expert is not the best choice for you.
- If on the other hand, you like working in a dynamic environment, you need to make sure that you stay informed of all the latest trends and the resources below will help you do that.
Data Analysis and Reporting:
Besides monitoring and optimizing digital marketing campaigns, part of the daily tasks of a digital marketing professional is to analyze data and prepare reports.
Whether it reports to the marketing department or to the client directly, a digital marketing consultant needs to know how to use several digital marketing tools.
The must-know tools are:
- Google Analytics
- Google Data Studio
- Google Search Console
- Facebook Ads Reporting
- Tools Like: Ahrefs, Moz, HubSpot, SEMRUSH etc
Digital Marketing and Entrepreneurship includes project management skills, goal and target setting ability, training team, and all other tasks that helps management to grow big and take their brand to next level along with reaching goals.
Digital marketing is not a single discipline but it’s a term that summarize a number of techniques and methods you can use to promote a website or brand online with best digital marketing strategy in place.