Google has been the largest and most used search engine for the last few decades. For each of our needs, we approach Google. We type in our needs and it provides solutions. But have you ever noticed that Google shows some web pages with the tag of ads above? These are called Google Ads Certifications.

Website owners bid on keywords, and according to their proposals, ads are ranked. This advertising concept of Google is called search ads. Google Search Advertising offers a certification course for digital marketers and companies that want to run their ads.

About Google Ads Certifications Course

This course aims to provide mentors with relevant information related to search ads. It also gives them an overview of Google’s policy for ranking websites for ads and how it works. In addition, Google provides knowledge on how to successfully run an advertising campaign.

After attending the modules, the next step is to conduct an online test. Google designed this experiment to demonstrate that guides are well versed in the field. Upon successful completion of the test, you will receive a certificate by email. You can access this certificate with your Skillshop account. The badge issued with the certificate issued by them will show your expertise in this field.

Google search ads are intended to provide solutions.

Training for an exam is really important before actually taking the exam. To accomplish this purpose, we present the questions asked in the latest Skillshop Search Advertising experiment. Additionally, solutions are offered by domain experts.

Available Google Ads certifications

Google Ads Search Certification

Demonstrate your expertise in creating and improving Google search campaigns. Certified users will demonstrate the ability to use automated solutions such as smart bidding and audience solutions to enhance campaign effectiveness for specific marketing purposes.

Google Ads Display Certification

Check out your expertise using Google Display to get the most out of your visual advertising investment. Certified users will demonstrate the ability to develop effective visual strategies and campaigns that can achieve specific marketing goals.

Google Ads Video Certification

Demonstrate your ability to get results from YouTube and Google Video advertising solutions. Certified users will understand how to tell useful stories on YouTube and reach potential customers throughout the entire purchase journey.

Shopping ads Certification

Test your skills in using and promoting shopping ads. Certified users will also demonstrate knowledge of how to create and promote shopping campaigns that maximize access and change.

Google Ads Apps Certification

Demonstrate your expertise in creating Google App campaigns to deliver business impact. Certified users will show an understanding of the basics of campaign creation and advanced optimization strategies.

Google Ads Measurement Certification

Demonstrate your ability to measure and enhance digital advertising performance using Google’s measurement solutions. Certified users will show an understanding of critical metrics and can translate key insights into action to improve the effectiveness of Google ads and impact their business.

How to stay certified

Your Google Advertising Certificate is valid until the Product Area Certificate expires. Certificates are valid for 1 year. To renew your certificate, you will need to re-take and pass the certification rating in the respective product area.

Guidelines for reporting the status of your certificate

Your Google Ads certifies that you are a Certified Online Advertising Specialist. What can you tell current and prospective clients about this accreditation:

• Google Your Google Advertising Certificate recognizes that you are a Certified Online Advertising Expert.
• You have received this recognition after successfully passing the Google Ads Certification Rating Administered by Skillshop.

Difference between Google Ads Certifications and the Google Partner Badge

• Individuals may receive Google Ads Certifications. As a Certified Expert, you can prove your achievement using a personalized certificate issued by Google.
• Companies can become Google Partners or Premier Partners through the Google Partners program. A company that meets the requirements to become a Google Partner will be allowed to advertise itself as a Google Partner status company. Keep in mind that joining a project does not make a company a Google Partner.

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