Amazon Seller
Did you know that 74% of third-party sellers on Amazon make over $ 1,000 a month? Also, 39% of third-party vendors sell more than $ 10,000 a month.
Selling on Amazon is a great opportunity for everyone to generate a steady passive income.
However, if you think selling on Amazon is a “get rich quick” trick you are completely wrong. It takes time and money to sell successfully in the Amazon marketplace.
If you want to learn step by step how to become a successful Amazon seller, you have come to the right place.
How to Find Products to Sell on Amazon
If you are a beginner, you first need to know what to sell on Amazon. So, let’s talk about the strategy to find the best products for your Amazon business.
First, you need to realize that selling on Amazon – like any other eCommerce business – costs you a lot of time and money.
85% of sellers agree – selling on Amazon is not a trick to get rich quickly. Here is a chart showing the average time that Amazon sellers made a profit:
When you start selling on Amazon, chances are high that you will not make a profit from the start.
You have to spend money on Amazon advertising to sell. Sometimes, you have to spend more money than you get back.
As you continue to sell, you will automatically rank higher in search results and generate passive sales.
From that moment on, your business (in most cases) will be profitable. But you can not ignore the cost of getting there.
We will see later in this post the best strategies to promote your product. For now, keep in mind that you need time and money to promote your Amazon product.
How to Set Up Your Amazon Business
Create an Amazon Seller Account
Creating an Amazon seller account is very easy. However, there are some important things to consider.
First, you need to create an Amazon seller account here:
- The legal form of the company
- Trading license (valid trade license)
- Proof of identity (identity card/passport)
- Bank account
- Credit card
- Valid phone number
Make sure you have these things with you when creating your Amazon seller account.
Choose Your Fulfillment Method
After creating your Amazon seller account, you need to choose the filling method.
There are two options: you can go through the merchant (FBM) for completion, and store, pack, and ship your items. Or you can use Fulfillment by Amazon (FBA) and outsource these tasks to Amazon.
Set up your listing
Your list describes your product to customers. You may have seen hundreds of product lists so far in your life. Present your product from different angles with your product images.
Backend keywords do not appear in your list. Add them to your list so customers can find your product in Amazon search results.
Order Your Product
If you do not make your products, you will need to find a supplier. Alibaba is a great point to start your research for manufacturers, and there are great Alibaba alternatives to find quality products.
Because if your inventory management fails and you do not have inventory, you will lose all the rankings you got through promotion. Accordingly, you will lose all of your sales and your hard work will be wasted.
Optimize Your Listing to Increase Sales
When most Amazon customers search for a product on Amazon, the first search results page will not be crossed. Therefore, your product must rank high in the search results. By improving the inventory, you can make your product more visible and increase your sales.
Keyword Research
First, you need to do extensive core research. Amazon only caters to a keyword if you mention your product in your list.
That’s why it’s so important to know every keyword that can generate sales.
Optimize Your Title
It is important to make your title descriptive. Tell us what customers will get from you. Technical Details If you sell important ones, include them as well.
For example, if you sell a bottle of drinking water, you can add its capacity.
To get this information, you need to read your main point.
Here are just a few starting points to do that:
- Product-specific blogs
- Forums
- Your competitors
Optimize Your Bullet Points
Bullet points are the place to convince customers who can buy your product.
Therefore, it is best to point out the benefits of your product in bullet points. Let’s talk about the technical details later in the product description.
Customers look at bullet points first, and they want to hear about their benefits, not technical details.
Optimize Your Product Description
Here’s a place to talk about technical product details.
At a retail store, people can always ask if anyone has questions.
Optimize Product Photos
75% of online shoppers rely on product photos when deciding whether or not to buy an item.
Also, 22% of revenue comes from the fact that the product is different in real life.
So it is very important to upgrade your product photos.
How to Launch a New Product on Amazon
The most important success factor is promotion. That’s why we wrote the whole article on how to launch your product on Amazon.
However, here are three strategies that will have the most impact on your product release:
Amazon Advertising
Amazon advertising is important for your product launch. Remember that your campaign will not always be profitable. Sometimes you spend more than you earn.
But your ranking will increase due to growing sales. As a result, you will automatically sell more in the future.
Deal Pages
One of the best ways to promote your product is to list it on contract pages. If you offer your product with a 70% or 90% discount, it will be easier for you to sell it.
The best way to list your product on a contract page is to use Jungle Scout.
Facebooks Ads
Facebook is still the leading social media channel. According to Statista, Facebook has 2.6 billion active monthly users.
In Conclusion
To summarize what you have learned, here are the most important points of this article:
- Selling on Amazon is not a rich-quick trick
- You need to sell products with high demand and low competition
- To promote your Amazon product, you must have a budget
- Promotion is important for success
- Selling a better product than your competitors makes your life a lot easier
- You need to explore whether FBA or FBM is best for your business
- You need to create a list that is more attractive than your competitors