Ecommerce Platform

Starting an eCommerce business is exciting. You can choose your business name, create your logo and branding and create your eCommerce website in India. While it’s easy to consider your requirements now, it’s important to think about where your business is headed and what other tools you’ll need to build one of the top 8 eCommerce websites in India.

Today, choosing the best online store builder is not enough. Aspiring entrepreneurs are looking for the best eCommerce platforms to give them complete control over every aspect of their business, the ability to scale as the business grows, and an ecosystem of tools that integrate seamlessly.

Let’s take a look at the best eCommerce sites India has to offer and discuss how you can evaluate the best eCommerce sites for your business needs.

What is eCommerce and what is an eCommerce platform?

Before understanding an eCommerce platform, is it necessary to understand what eCommerce is? Ecommerce in simple terms is defined as selling and buying goods over the Internet, and since the Internet has no geographical boundaries, companies adopt eCommerce to sell to global customers.

An eCommerce platform is a way to create and create an online experience that allows you to sell and fulfill orders wherever your customers are or wherever they want to shop.

While most people think of their eCommerce site as a tool that allows them to list products and get paid online, a real eCommerce site is much more than that.

The ideal eCommerce platform should be a complete business command center where you control everything from inventory to marketing. This will allow you to process payments, but also provide seamless access to all the tools you need to sell online, including your online store. It will help you rank in the top 8 eCommerce websites in India.

The best e-commerce platforms in India for 2023


Yo!Kart is a leading B2B eCommerce platform that can be used to build robust and powerful eCommerce marketplaces. The platform is fully customizable and scalable enabling aspiring entrepreneurs to capture the growth in the ever-growing and competitive eCommerce landscape. Integrated with eCommerce-specific features and APIs, Yo!Kart helps eCommerce businesses deliver a smooth shopping experience to customers.


Shopify is one of the best eCommerce platforms in India. Our robust platform comes with complementary tools and features for multi-channel selling, so you can sell directly through your eCommerce website – in your retail store, on social media and third-party marketplaces, and everywhere in between.


Wix is ​​a user-friendly drag-and-drop website builder that offers customizable templates, web hosting, and domain name registration. You can create a basic website for free, but you’ll need to upgrade to a paid plan to use Wix’s eCommerce features.


BigCommerce is an eCommerce platform best suited for enterprise-level software companies. Like Shopify and Wix, BigCommerce offers web hosting and many customization options. Before purchasing a domain name through BigCommerce, you must select a payment plan. However, if you already have a domain name, you can use it by pointing your domain to BigCommerce.


Magento is an unhosted eCommerce platform built for developers who want a powerful, flexible system. While it serves as a great eCommerce platform for brands that want a fully designed platform, it presents a lot of hurdles in the form of complexity and cost.


WooCommerce is very familiar to those familiar with WordPress – WooCommerce is an add-on for the popular blogging platform WordPress. WordPress has traditionally powered content-driven websites, not eCommerce, so WooCommerce is the WordPress answer for those looking to sell online.


Prestashop is a cheap open source eCommerce platform that is great for starting businesses with some technical background. There’s no built-in customer support, and integrations can be hit or miss. Therefore, PrestaShop users have to fix themselves with the help of the community.


One of the best eCommerce platform options is Squarespace, the next website builder. Like Wix, Squarespace uses drag-and-drop functionality that requires little technology. Both sites are primarily website builders, not online sales sites, so they require a fair amount of tweaking to add eCommerce functionality.

Big Cartel

Big Cartel is a fully hosted eCommerce platform and website builder designed for makers, artists, and crafters—the types of businesses you’d expect to find on Etsy. Big Cartel has many features of a great eCommerce platform – customizable templates, domain name registration, and marketing tools.



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