SMS Service Provider

India has 761 million smartphone users in India and is estimated to reach 966 million users by 2023. SMS continues to be one of the cheapest ways to get your customers. We have thousands of companies in India that provide bulk SMS service providers; this number has only grown in recent years. The question is how to make your choice of the provider you want to work with among the best SMS providers in India?

When we decided to create this list, we wanted to feature both SMS service provider that serves small and medium businesses as well as large enterprise customers. Many companies in India that started as bulk SMS have now turned into full-fledged CPaaS platforms.

Best Bulk SMS Providers in India

Text Local

Text Local is one of the largest and most preferred bulk messaging service providers. They strive to increase sales and put customer satisfaction at the forefront. Along with other quick notifications and two-way communication, Local Text enables instant, better messaging campaigns for a second OTP service.


Fast2SMS is a popular bulk messaging provider specializing in fast DLT (Distributed Ledger Technology) SMS delivering promotional, promotional, OTP, and API messages. They also offer other services, including scheduling your messages to be delivered at a specific time or delivering them more frequently at specific intervals.


2Factor is a trusted SMS gateway with a pay-to-OTP feature rated as fast as 2-6 seconds. The company offers API variants in transactional, promotional, phone verification, and two-way SMS categories.


Many brands like Bharat Petroleum, Hero Motorcorp, and Punjab National Bank trust TextGuru’s services to manage their messages. TextGuru delivers billions of SMS every 2-5 seconds and connects 4X faster. The company has a fast and user-friendly dashboard and is a TRAI-approved bulk SMS aggregator.


Exotel is one of the best bulk SMS service provider in India. The cloud telephony platform powers communications for enterprises, startups, and small and medium enterprises in India and Southeast Asia. The company was launched in 2011 and today helps millions of businesses deliver SMS.


Knowlarity is a cloud telephony platform headquartered in Singapore. Almost 6000+ companies in 65 countries trust Knowlarity’s services to manage their business. The company provides promotional and transactional SMS service provider to clients with brands like SMC Global, Hyundai, MG Motor, and BharatPe.

Value First

Value First was founded in 2003 as a business communication platform that connects businesses with their consumers. The company today provides its customers with 4 billion interactions per month. In 2021, the company was acquired by Twilio. Twilio is a leading cloud communication and customer engagement platform headquartered in San Francisco, CA.


Infobip is a global pioneer in omnichannel communications, enabling a variety of messaging channels, tools, and solutions for enhanced customer communication, authentication, and security. The company has 65+ offices and 3,000 professionals across 6 continents. Infobip delivers more than 100 billion messages per year and connects directly to 650 global telecom partners that connect to 65% of the world’s mobile devices.


Gupshup is a messaging service company with primary operations in India, the US, and the UK. The company provides SMS, email, voice, USSD, and IP messaging and chatbot development services to leading BFSI, Retail, and e-commerce companies. Gupshup is among the best bulk SMS service provider in India today.


Route Mobile is a cloud communication platform as a service headquartered in Mumbai, India. The company has a presence in more than 15 locations across Asia-Pacific, the Middle East, Africa, Europe, and North America.

 SMS Horizon

SMS Horizon is the only solution that meets your messaging needs, whether you want to advertise at a low cost or your aim is to reach a large audience. The site has a web interface, an Excel plug-in application, API integration, and other protocols such as SMPP, HTTP, and XML.



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